Ideation can be one of the biggest challenges that you encounter when trying to build a brand on TikTok or any other social media platform. However oftentimes this is due to feeling overwhelmed by the sheer amount of content you are consuming and your competitors are creating.
Digital marketing is essential at every step of your customer’s journey – from discovery through to long-term retention. However it is easy to get stuck using the same old strategies on the same old platforms that all have a similar ‘feed’ experience.
If your brand is highly visual and aspirational, Pinterest could be a new avenue for you to explore.
As we hurtle through the year, keeping up to date with, and making sure we are across the most valuable 2023 marketing strategies and innovations is essential for businesses looking to master the ever-evolving digital landscape, meet consumer demand and remain relevant.
No one wants to be left last while competitors do laps around you!
So for this month’s marketing blog, we’re bringing you news of Instagram’s newly launched broadcast channel, as well as exploring best practices for email marketing, first-party data capture strategies and event activations!
This week our team came together to discuss future proofing brands, the power of Youtube shorts and how the trend of nostalgia is resurging in the design space. Tune in below to learn how you can implement these strategies into your branding and marketing strategies.