What Thriving Websites Don’t Want You To Know
SEO - You may have been ignoring it so far, but now that most businesses have moved in to the digital space to some degree, it is more important than ever to ensure your business’ website is ranking and performing online.
How To Increase Brand Revenue By 23%
Discover a well strategised long term plan for a successful business. Brand strategy is directly associated with the consumers needs, emotions and communication. When developing a brand strategy many different components need to be explored and developed.
The 5 Step Process To Branding Design
Your brand identity design acts like the primer under your make-up. It supports the rest of your strategy and ensures it’s effective and has longevity.
Why Graphic Design Is Important For Your Small Business
Whether it’s your product packaging on a supermarket shelf or the first seconds a potential customer spends on your website, graphic design plays a key role in your brands first impression.
The Do’s & Don’ts of Logo Design
With so many do-it-yourself logo design options available online, many small businesses fall into the trap of believing it is an easy element and add it in as an afterthought. This is a huge mistake and can be detrimental for small businesses starting out and wanting to build a successful brand.
Understanding Brand Values
What do brand values have to do with your start-up business? Everything! Brand values are the guiding principles at the foundation of your business, they help steer your purpose, personality and proposition.
What is a Brand Story and Why Do You Need One?
Businesses operating in today’s market are realising more and more the power of storytelling to provide cut-through with consumers. Brand stories help to establish a strong connection with the desired audience and build a long-term relationship.
Small Business & How to Handle The Impact of Covid-19
This morning I have had numerous phone calls and emails from clients with fear but mostly frustration around the impact of Coronavirus on their small business. With a lot of our clients in the wellness industry, they are concerned about how their services may become obsolete for some time as people practice social distancing.
How Much Does Branding Cost
So into the nitty gritty of numbers.. To be honest I cringe when I hear “I got my logo done for $300”. The fact is that this is undervaluing the design industry, however a logo for $300 off gumtree.
Burberry Rebrand
After two decades the iconic brand launched their dramatic rebranded with a new contemporary logo and monogram. Designed by graphic designer Peter Saville (also known for his work for Calvin Klein) and rolled out in only 4 weeks from concept to final!